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Management World Middle East to spotlight Consolidation, Competition and Customer Excellence in Region

MORRISTOWN, NJ—February 9, 2010, —The Middle East's competitive markets and challenges for sustained profitability will top the agenda at TM Forum's Management World Middle East next month, as industry leaders from across the communications industry gather for the region's premier annual event, it was announced today. The conference will be held next month at the Hilton Jumeirah, Dubai, UAE, March 2 and 3, 2010.

Management World Middle East will bring together service providers, technology vendors, consultants and independent experts to discuss, collaborate and work toward solutions for the region's toughest challenges, which include:

• Achieving greater agility in responding to new competitive threats in liberalized markets
• Driving down the cost of service operations
• Building partnerships and relationships across an extensive digital value chain of partners
• Managing customer experience, loyalty and retention
• Fixed/mobile convergence
• Regulatory authorities and transformation
• Making money from new business models (e.g. Cloud services and 2-sided business models)
• Mobile broadband services and next generation broadband (LTE/4G/WiMAX)

Management World Middle East 2010 follows hot on the heels of Management World Asia,
held in Singapore last month and a series of successful TM Forum regional events held during 2009 in Brazil, South Africa, China and Japan.

The conference will provide a unique arena for service providers and suppliers from across the Middle East to discuss strategies and best practices for driving transformation across business and network operations as the region's subscriber base continues to grow rapidly.

Key Facts

• The two-day conference will feature perspectives from the region's leading communications service providers, including a number of practical case studies;
• The agenda focuses on key business critical issues including:
o Business Models for Growth
o Maximizing Revenue through Exceptional Customer Experience
o Enabling Profitability, Broadband and Mobile Broadband Services
o Strategies for Monetizing Content
o Driving Profitability through Charging and Revenue Assurance
o Successful IT and Operational Transformation

Keynotes this year include

o Sabri Ali Yahya, CIO Etisalat, Egypt
o Eugen Schulz, CIO, QTEL
o Keith Willetts, Chairman and CEO, TM Forum

Quote

"With the world recovering from recession, the outlook and challenges facing communications service providers in the Middle East are very similar to those facing the rest of the world's developed communications markets," said Nik Willetts, VP Communications, TM Forum. "Management World Middle East will provide a unique environment where the region's service providers and technology developers can collaborate together and better understand the key strategies TM Forum will be pursuing to support them in these challenging but exciting times."

Resources
• Management World Middle East Conference Agenda
• Find out more about TM Forum's other events and conferences.
• Subscribe to TM Forum's press releases RSS feed and newsletters.
• Press and analysts are invited to contact Geoff Devlin to apply for free press access to the event if appropriate

Links
• TM Forum - http://www.tmforum.org/browse.aspx
• TM Forum's other events and conferences http://www.tmforum.org/Conferences/734/Home.html

About TM Forum
With more than 700 member companies in 75 countries, TM Forum is the world's leading industry association focused on improving business effectiveness for Service Providers and their suppliers. Serving the information, communications and entertainment industries, the Forum provides practical solutions, guidance and leadership to transform the way that digital services are created, delivered and charged. Members include the world's largest Service Providers, cable and network operators, software suppliers, equipment suppliers and systems integrators.

TM Forum provides a wide range of information and support to help its members reduce the costs and risks associated with creating and delivering profitable services. These include industry research and benchmarks, technology roadmaps, best practice guidebooks, software standards and interfaces, as well as certified training, conferences and publications. The Forum also provides its member community with extensive marketing and networking opportunities, enabling business with new customers and partners.

Press Contacts

TM Forum
Geoff Devlin
PR Director
gdevlin@tmforum.org
+44 (0)7894 300 280

United States Media Contact
March Communications
Nate Hubbell
tmforum@marchpr.com
+1 617 960 9875